Joss Croft is new regional director for Europe at VisitBritain

VisitBritain has appointed Joss Croft as regional director for Europe.

Croft was recently acting marketing director for the organisation ahead of the appointment of Laurence Bresh last month and, prior to that, head of business visits and events at VisitBritain.

Prior to starting at VisitBritain in 2000, Joss held sales and marketing positions at VisitLondon, Parc du Futuroscope and Disneyland Resort Paris.