Profitability grew by 9.5% in London hotels but fell by 1.2% in the provinces during August 2010, according to the latest HotStats report from Tri Hospitality Consulting.
The capital’s hotels increased both occupancy and average room rate while reducing payroll costs to achieve a gross operating profit per available room (goppar) of £48.81.
However, this still falls short of 2008 levels, following the 13.4% fall in goppar reported in August 2009.
“Despite the strong performance, August was the first month since the ash cloud-related declines back in April that the London market has not regained the losses experienced in 2009,” commented Jonathan Langston , managing director at Tri.
He anticipated a hardening of variables from 2009 as the year progressed.
Although occupancy and room rates edged ahead in the regions compared to August 2009, a rise in the cost of labour reduced hotel profitability to £25.34.
Leisure destinations such as Bath and Brighton fared much better than cities that relied on the commercial sector, such as Manchester and Newcastle.
Bath hotels were able to boost goppar by 6% to £48.92 while those in Newcastle saw profitability slump by 33.2% to £3.30.
The HotStats chain hotels survey is compiled each month by Tri Hospitality Consulting.
Annual HotStats hotel performance data
TRI Hotels 2007 UK >>
TRI HotStats: annual UK hotel figures >>
TRI HotStats: Hotels 2007 Europe >>
| AUGUST 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 76.3% | 75.5% | +0.8 points | | Room rate | £81.34 | £79.88 | +1.8% | | Revpar | £62.06 | £60.29 | +2.9% | | Goppar | £33.92 | £32.59 | +4.1% | | Payroll% | 31.2% | 31.1% | +0.2 points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 82.8% | 81.7% | +1.1 points | | Room rate | £105.58 | £102.40 | +3.1% | | Revpar | £87.46 | £83.67 | +4.5% | | Goppar | £48.81 | £44.58 | +9.5% | | Payroll% | 28.6% | 28.7% | -0.2 points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 72.5% | 71.9% | +0.7 points | | Room rate | £65.40 | £65.05 | +0.5% | | Revpar | £47.43 | £46.74 | +1.5% | | Goppar | £25.34 | £25.64 | -1.2% | | Payroll% | 33.2% | 32.7% | +0.5 points | |
| JULY 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 82.8% | 79.6% | +3.1 points | | Room rate | £98.86 | £88.81 | +11.3% | | Revpar | £81.81 | £70.70 | +15.7% | | Goppar | £55.25 | £45.54 | +21.3% | | Payroll% | 25.4% | 27.1% | -1.7 points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 91.9% | 88.7% | +3.2 points | | Room rate | £141.91 | £118.63 | +19.6% | | Revpar | £130.35 | £105.19 | +23.9% | | Goppar | £90.73 | £69.52 | +30.5% | | Payroll% | 20.9% | 23.3% | -2.3 points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 77.4% | 74.3% | +3.1 points | | Room rate | £68.69 | £67.78 | +1.3% | | Revpar | £53.15 | £50.33 | +5.6% | | Goppar | £34.30 | £31.38 | +9.3% | | Payroll% | 29.9% | 30.4% | -0.6 points | |
| JUNE 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 79.7% | 76.7% | +3 points | | Room rate | £95.27 | £90.73 | +5% | | Revpar | £75.95 | £69.61 | +9.1% | | Goppar | £51.50 | £48.36 | +6.5% | | Payroll% | 26.3% | 26.5% | -0.3 points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 87.5% | 81.4% | +3.4 points | | Room rate | £131.23 | £117.96 | +11.2% | | Revpar | £114.85 | £99.18 | +15.8% | | Goppar | £80.07 | £69.68 | +14.9% | | Payroll% | 22.1% | 23.4% | -1.4 points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 75% | 72.3% | +2.7 points | | Room rate | £69.86 | £71.55 | -2.4% | | Revpar | £52.39 | £51.71 | +1.3% | | Goppar | £34.19 | £35.44 | -3.5% | | Payroll% | 30.3% | 29.2% | +1 point | |
| MAY 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 76.4% | 74% | +2.4 points | | Room rate | £89.35 | £86.07 | +3.8% | | Revpar | £68.30 | £63.71 | +7.2% | | Goppar | £45.06 | £42.25 | +6.7% | | Payroll% | 27.6% | 28% | -0.4 points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 83.1% | 81.2% | +1.9 points | | Room rate | £119.06 | £111.69 | +6.6% | | Revpar | £98.88 | £90.74 | +9% | | Goppar | £66.44 | £60.01 | +10.7% | | Payroll% | 24.2% | 25.1% | -0.9 points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 72.6% | 69.8% | +2.8 points | | Room rate | £69.59 | £68.74 | +1.2% | | Revpar | £50.52 | £48 | +5.3% | | Goppar | £32.64 | £31.93 | +2.2% | | Payroll% | 30.5% | 30.3% | +0.2 points | |
| APRIL 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 70.3% | 71.8% | -1.5 points | | Room rate | £85.06 | £84.09 | +1.2% | | Revpar | £59.84 | £60.36 | -0.9% | | Goppar | £33.40 | £34.46 | -3.1% | | Payroll% | 31.1% | 30.5% | +0.6points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 76.1% | 80.3% | -4.2 points | | Room rate | £113.17 | £107.72 | +5.1% | | Revpar | £86.11 | £86.55 | -0.5% | | Goppar | £50.80 | £52.12 | -2.5% | | Payroll% | 27.5% | 27% | +0.5 points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 67% | 66.7% | +0.3 points | | Room rate | £66.23 | £67.32 | -1.6% | | Revpar | £44.35 | £44.92 | -1.3% | | Goppar | £23.13 | £24.05 | -3.8% | | Payroll% | 34.1% | 33.4% | +0.7 points | |
| MARCH 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 72.4% | 69.3% | +3 points | | Room rate | £87,88 | £87.20 | +0.8% | | Revpar | £63.58 | £60.46 | +5.2% | | Goppar | £40.73 | £37.62 | +8.3% | | Payroll% | 28.1% | 28.9% | -0.9 points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 79.7% | 76.2% | +3.6 points | | Room rate | £116.38 | £110.34 | +5.5% | | Revpar | £92.81 | £84.06 | +10.4% | | Goppar | £62.94 | £53.53 | +17.6% | | Payroll% | 24.4% | 26% | -1.6 points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 67.9% | 65.2% | +2.7 points | | Room rate | £67.71 | £70.95 | -4.6% | | Revpar | £45.97 | £46.27 | -0.6% | | Goppar | £27.35 | £28.06 | -2.5% | | Payroll% | 31.4% | 31.3% | +0.1 points | |
| FEBRUARY 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 70.9% | 67.9% | +3 points | | Room rate | £85.80 | £86.28 | -0.6% | | Revpar | £60.79 | £58.57 | +3.8% | | Goppar | £33.74 | £31.59 | +6.8% | | Payroll% | 31% | 31.6% | +0.6 points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 77.6% | 74.2% | +3.5 points | | Room rate | £114.14 | £110.69 | +3.1% | | Revpar | £88.63 | £82.12 | +7.9% | | Goppar | £53.71 | £47.77 | +12.4% | | Payroll% | 27.1% | 28.1% | +1 points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 66.9% | 64.2% | +2.7 points | | Room rate | £66.58 | £69.83 | -4.7% | | Revpar | £44.53 | £44.84 | -0.7% | | Goppar | £22.06 | £22.15 | -0.4% | | Payroll% | 34.4% | 34.4% | 0 points | |
| JANUARY 2010 | UK TOTAL | 2010 | 2009 | Movement | | Occupancy | 60.5% | 58.8% | +1.7 points | | Room rate | £82.82 | £83.65 | -1% | | Revpar | £50.10 | £49.16 | +1.9% | | Goppar | £22.48 | £21.56 | +4.3% | | Payroll% | 34.7% | 25.6% | +0.9points |
| LONDON | 2010 | 2009 | Movement | | Occupancy | 71.3% | 67% | +4.3 points | | Room rate | £107.35 | £104.66 | +2.6% | | Revpar | £76.52 | £70.08 | +9.2% | | Goppar | £42.48 | £ 35.64 | +19.2% | | Payroll% | 29.3% | 31.8% | +2.5points |
| PROVINCES | 2010 | 2009 | Movement | | Occupancy | 54.2% | 54% | +0.2 points | | Room rate | £64.07 | £68.55 | -6.5% | | Revpar | £34.74 | £37.03 | -6.2% | | Goppar | £10.86 | £13.40 | -18.9% | | Payroll% | 39.8% | 38.7% | -1points | |
| DECEMBER 2009 | UK TOTAL | 2009 | 2008 | Movement | | Occupancy | 66.3% | 62.9% | +3.4 points | | Room rate | £86.55 | £87.37 | -0.9% | | Revpar | £57.37 | £54.98 | +4.4% | | Goppar | £43.04 | £37.96 | +13.4% | | Payroll% | 26.6% | 28.9% | +2.3 points |
| LONDON | 2009 | 2008 | Movement | | Occupancy | 77.3% | 71.4% | +5.9 points | | Room rate | £112.41 | £110.54 | +1.7% | | Revpar | £86.94 | £78.97 | +10.1% | | Goppar | £65.39 | £53.26 | +22.8% | | Payroll% | 23.6% | 25.9% | +2.4 points |
| PROVINCES | 2009 | 2008 | Movement | | Occupancy | 59.7% | 57.8% | +1.9 points | | Room rate | £66.56 | £70.22 | -5.2% | | Revpar | £39.72 | £40.60 | -2.2% | | Goppar | £29.71 | £28.79 | +3.2% | | Payroll% | 29.1% | 31.1% | +1.9points | |
| NOVEMBER 2009 | UK TOTAL | 2009 | 2008 | Movement | | Occupancy | 74.5% | 73.7% | +0.8points | | Room rate | £91.68 | £92.90 | -1.3% | | Revpar | £68.34 | £68.51 | -0.2% | | Goppar | £46.64 | £47.60 | -2% | | Payroll% | 26.2% | 28% | +1.8 points |
| LONDON | 2009 | 2008 | Movement | | Occupancy | 84% | 79.3% | +4.7 points | | Room rate | £122.16 | £120.28 | +1.6% | | Revpar | £102.59 | £95.36 | +7.6% | | Goppar | £74.69 | £69.47 | +7.5% | | Payroll% | 21.5% | 24.8% | +3.3 points |
| PROVINCES | 2009 | 2008 | Movement | | Occupancy | 69.1% | 70.6% | -1.4 points | | Room rate | £70.48 | £75.29 | -6.4% | | Revpar | £48.73 | £53.13 | -8.3% | | Goppar | £30.57 | £35.08 | -12.8% | | Payroll% | 30.3% | 30.5% | +0.1 points | |
| OCTOBER 2009 | UK TOTAL | 2009 | 2008 | Movement | | Occupancy | 77.8% | 77.9% | -0.1 points | | Room rate | £87.67 | £93.07 | -5.8% | | Revpar | £68.22 | £72.46 | -5.9% | | Goppar | £47.65 | £51.43 | -7.4% | | Payroll% | 26.5% | 26.4% | -0.1 points |
| LONDON | 2009 | 2008 | Movement | | Occupancy | 85.1% | 83.6% | +1.5 points | | Room rate | £115.14 | £121.03 | -4.9% | | Revpar | £97.96 | £101.21 | -3.2% | | Goppar | £70.36 | £73.71 | -4.5% | | Payroll% | 22.6% | 22.7% | +0.1 points |
| PROVINCES | 2009 | 2008 | Movement | | Occupancy | 73.6% | 74.5% | -0.9 points | | Room rate | £69.29 | £74.95 | -7.6% | | Revpar | £51 | £55.85 | -8.7% | | Goppar | £34.51 | £29.4 | -10.5% | | Payroll% | 29.7% | 38.57% | -0.3 points | |
| SEPTEMBER 2009 | UK TOTAL | 2009 | 2008 | Movement | | Occupancy | 78.6% | 79.1% | -0.5 points | | Room rate | £87.28 | £93.23 | -6.4% | | Revpar | £68.57 | £73.70 | -7% | | Goppar | £46.46 | £51.19 | -9.2% | | Payroll% | 26.6% | 27% | +0.3 points |
| LONDON | 2009 | 2008 | Movement | | Occupancy | 83.4% | 82.1% | +1.3 points | | Room rate | £112.92 | £118.63 | -4.8% | | Revpar | £94.16 | £97.40 | -3.3% | | IBFCpar | £63.66 | £66.27 | -3.9% | | Payroll% | 23.4% | 24.6% | +1.2 points |
| PROVINCES | 2009 | 2008 | Movement | | Occupancy | 75.7% | 77.2% | -1.5 points | | Room rate | £70.50 | £77.27 | -8.8% | | Revpar | £53.38 | £59.69 | -10.6% | | IBFCpar | £36.25 | £42.28 | -14.3% | | Payroll% | 29.1% | 28.7% | -0.4 points | |
Source: TRI Hospitality Consulting
The UK Chain Hotels sample is composed of up to 530 hotels with an average hotel size of 166 bedrooms. These hotels operate primarily in the three- and four-star sectors.
DEFINITION OF TERMS
is that proportion of the bedrooms available during the period which are occupied during the period.
Room rate is the total bedroom revenue for the period divided by the total bedrooms occupied during the period. Room revpar is the total bedroom revenue for the period divided by the total available rooms during the period Payroll% is the payroll as a percentage of total revenue IBFCpar is the income before fixed charges divided by the total available rooms Goppar is the total gross operating profit for the period dividedby the total available rooms during the period