Hotels in Scotland boosted revenue per available room (revpar) by 11.5% during the month of January 2007.
Revpar rose to £41.12, up from £36.88 in January 2006, according to figures from hotel benchmarking service The Bench.
Occupancy grew by 2.8 percentage point to 60.4% while average room rate rose by 6.3% to £68.12, compared with £64.07 in January 2006.
The January figures follow a positive performance in December 2006, when revpar increased by 8.3% to £46.23 compared with £42.70 in the same month of 2005.
December occupancy grew by 2.2 percentage point to 63.7% while average room rate rose by 4.6% to £72.62, compared with £69.44 in December 2005.
You can view the regional statistics PDF file for January 2007 here >>
You can view the regional statistics PDF file for December 2006 here >>
Scroll down for previous regional performance figures.
The Bench - which is partnered with US firm Smith Travel Research - provides online benchmarking data for in excess of 34,000 hotels in more than 400 markets.
The online service allows users to track their performance in average room rate, occupancy and revpar in a variety of formats and to measure their daily performance against their competitors.
Visit The Bench website >>
Visit the STR website >>
Archive of Bench Regional Monthly Performance Figures