Anger over Sky increase

25 July 2005
Anger over Sky increase

Another hike in the cost of screening Sky sports in pubs has sparked anger among operators.

Sky fees for pubs from September will cost about 12% more after average rises of 20% over the past five years.

The rises are being linked to the Government's latest business rates, which were revalued in April.

Premises whose rateable values have increased could end up paying as much as 25% more in subscriptions, warned Nick Bish, chief executive of the Association of Licensed Multiple Retailers.

Sky has pledged that no pubs will pay more than one rateable band's-worth of rises in the first year and claims it has capped increases to just 3.7% under its transitional relief scheme against the valuation average of 17%.

But Derek Andrew, managing director of Wolverhampton & Dudley's estate of 536 managed pubs, described the relief scheme as "cynical pacification" and said the new fees would cost "several hundred thousand pounds" across its estate. He warned that the escalating costs would mean the conversion of more marginal managed pubs into tenancies in the future.

Andrew has removed Sky from 70 pubs over the past few years and will review its viability in the remaining 280.

Peter Lawson, landlord of the Travellers Rest in Draycott, Derby, has cancelled his Sky subscription after learning the latest rise would add £160 a month on top of his existing £300 fee.

David Watt, co-licensee of the Kings Head in Letheringsett, Norfolk, said he couldn't afford Sky even before the latest increases.

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking