A new free phone service has launched in Glasgow pubs in a bid to combat drink driving.

Backed by the Scottish Executive, Road Safety Scotland and insurer Direct Line, the new initiative has seen free phones installed in 14 pubs as part of the initial scheme pilot.

Installed in pubs in both city centre and suburban areas, the free-phones connect punters directly to the nearest taxi cab company in the area.

Patrick Browne, chief executive of the Scottish Beer and Pub Association welcomed the move but called for more to be done to tackle drink driving.

“We are glad that this initiative has been launched. However, we will be pressing the Scottish Executive to support the industry in Scotland in embracing more fully the Portman Group’s ‘I’ll Be Des’ initiative as part of their wider road safety campaign.”

Portman Group >> 

SBBA >> 

By Chris Druce

Get your copy of Caterer and Hotelkeeper every week - click here to subscribe and save 25%.