Hotels in the South West boosted revenue per available room (revpar) by 5.8% during the month of January 2007.

Revpar rose to £48.38, up from £45.73 in January 2006, according to figures from hotel benchmarking service The Bench.

Occupancy grew by 0.3 percentage point to 59.4% while average room rate rose by 5.3% to £81.48, compared with £77.41 in January 2006.

You can view the regional statistics PDF file here >>
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The Bench - which is partnered with US firm Smith Travel Research - provides online benchmarking data for in excess of 34,000 hotels in more than 400 markets.

The online service allows users to track their performance in average room rate, occupancy and revpar  in a variety of formats and to measure their daily performance against their competitors.

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Archive of Bench Regional Monthly Performance Figures