Trends & DataSign up for Daily Benchmarking(09 May 2008 14:39)CatererSearch has joined forces with The Bench; the only genuine supplier of daily market information to the hotel industry. The Bench is a web-based management tool that is helping hotels in more than 40 destinations worldwide increase their revpar penetration and maximise returns. Incredibly easy to use, users can compare average rate, occupancy and revpar on a daily basis against the markets they choose, using the information to highlight specific areas of strength and weakness and increase revenues. The Bench provides up-to-date historical information, using specific competitive sets defined and chosen by the hotels taking part. Because the information is supplied daily, users can configure the reports in a way that has never been available to the industry before. Article continues below
Using our powerful Report Generator, reports can be made daily, weekly or monthly, broken down into days of the weeks and compared year to year. The user will discover their market penetration, fair market share and ranking against the market, giving them the ability to fine-tune yield and revenue strategy and pick up on market trends faster than ever before. CatererSearch and The Bench CatererSearch and The Bench have joined forces to bring this powerful management tool to the industry. All hotels in the UK will be able to sign up for The Bench and receive a special 10% CatererSearch discount. All you have to do is login to the site here or through the link below and receive a two month free trial of the system. CatererSearch will, in turn, be publishing regular reports and market updates from the information contained in The Bench, helping CatererSearch subscribers to understand market conditions and follow new industry trends. For a low monthly fee (based on the size and star rating of your property) users gain unlimited access to the service, which includes unlimited reports and multiple competitive sets. Sign up here and trial the system free of charge, The Bench will help your hotels maximise its revenues and increase market share.
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