Charles Wells provides further support for licensees
Brewer and pub operator Charles Wells has extended its price freeze on draught beers until the summer in a bid to support struggling licensees.
Prices for beer brewed by the Wells and Young's Brewing Company, of which Charles Wells is a joint partner, will now be held until 1 July 2009.
Charles Wells had previously frozen prices until 1 April. Beers covered by the freeze include Bombardier and Young's Special.
The company said it had also absorbed price increases for a number of other popular third-party lines, and would be capping increases for these at 2% as a result.
Peter Wells, sales and marketing director at Charles Wells, said: "We remain close to our licensees and are working with them to provide the practical support they need whilst confidence in the economy is low."
Charles Wells is also backing the Axe the Beer Tax campaign in an attempt to win a reduction in beer duty from the Chancellor Alistair Darling.
Punch solicits offers for any of its pubs >>
Treasury could be £217m worse off due to alcohol duty hikes >>
Charles Wells moves to help licensees >>
2,000 pubs have closed since 2008 beer tax hike >>
70% of public oppose beer tax hike >>
By Chris Druce
E-mail your comments to Chris Druce here.
Caterersearch.com jobs
Looking for a new job? Find your next pub job here with Caterersearch.com jobs
|
|