Fuller's launches Front Row ale in time for Six Nations
Fuller's has launched a new seasonal ale, Front Row, to coincide with the start of the Six Nations rugby tournament.
The light ruby coloured, 3.7% abv ale, will be available throughout February and March in selected Fuller's pubs.
It was officially launched at an event at the Turk's Head, a short distance from the famous Twickenham Stadium by former England, Gloucester and Wasps front row player Phil Vickery.
Fuller's head brewer, John Keeling, said; "I live just a short walk away from Twickenham myself so the chance to brew a beer themed around one of the nation's favourite sports is one I have enjoyed immensely.
"Front Row is very drinkable and has a real fruity bitterness from the Challenger hops that we have included in the brew. Its abv makes it a true session beer, perfect for enjoying a pint either side of half time."
John Roberts, managing director of The Fuller's Beer Company, added: "There are few greater pleasures than watching a game of rugby with a pint in hand and we are confident Front Row will really hit the spot for rugby fans. In particular we think the pump clip will appeal as not only is it impactful, but appropriately, a bit wider than those of our permanent range."
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By Neil Gerrard
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