The Royal Wedding – a great boost for hospitality

27 April 2011
The Royal Wedding – a great boost for hospitality

The Royal Wedding will provide a welcome boost to the hospitality industry, according to PricewaterhouseCoopers (PwC).

A survey conducted by the global professional services firm as part of ongoing research to monitor the economic impact of large events in the capital in the run-up to the Olympic Games next year, showed that over 185,000 people planned to stay in hotels for the wedding celebrations, while 50,000 will stay in B&Bs. Around 18,000 travelling to London for 29 April will stay with friends.

37% of visitors planned to stay only for the day while one in five wanted to stay for two nights. Men intended to stay in the capital longer than women.

A quarter of the visitors will spend between £50 and £75 per night on accommodation. One in five will spend between £100 and £149, and over 20,000 people will spend more than £300 a night.

The most popular modes of transport to get to the wedding are car, tube and train. The bicycle was voted a more popular choice than the bus.

In terms of evening activities, 60% of people intend to go to the pub, 45% are going to nightclubs, 40% will go to restaurants, 26% to theatres, 24% to cinemas and 7% to casinos.

Mark Ambler, economist at PwC, said: "Our survey suggests that the wedding will be a great boost for London's economy and a good indicator of the potential economic benefits of the Olympic Games, when more than 10 times this number of visitors is expected."

Hospitality expected to benefit from royal wedding >>

Royal Wedding date creates a rush of hotel bookings >>

Hotel offers guests shared rooms for Royal Wedding >>

By Gemma Rowbotham

E-mail your comments to Caterer News here.

If you have something to say on this story or anything else join the debate at Table Talk - Caterer's new networking forum. Go to www.caterersearch.com/tabletalk

Caterersearch.com jobs

Looking for a new job? Find your next job here with Caterersearch.com jobs

[Newsletters For the latest hospitality news, sign up for our e-mail newsletters.
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking