A White Poppy Seed Bloomer has expanded the variety of bread from French baker Delifrance.
The large, part-baked oval loaf is made from French flour to the traditional bƒtard (French for bloomer) recipe and topped with calcium- and vitamin B-rich poppy seeds.
The bloomers, which will bake from frozen in 15-18 minutes, are supplied in packs of 16 x 440g loaves.
To buy it, call 0116 257 1871
Delifrance