Marketing

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Choice Hotels to be more 'aggressive' in the market

Sleep Inn logoCHE Hotel Group says it is now ready to transform itself from a “defensive survivor” into a “more aggressive” force in the market.
Posted: 11 April 2006 | 15:59

Fairmont Hotels and Resorts wins responsible tourism award

Fairmont Hotel - QuebecCanadian hotel group, Fairmont Hotels and Resorts was recognised for its contribution to responsible tourism at the Tourism for Tomorrow Awards in Washington this week.
Posted: 11 April 2006 | 10:30

Cube & Star: New Cube route for Turner

Arnaud Stevens, chefIt's a change of focus at the Cube & Star as owner Mark Turner decides that the restaurant isn't paying its way and opts for a simpler menu. Diane Lane reports
Posted: 06 April 2006 | 00:00

Fast food giant McDonald’s plans new marketing campaign to counter criticism

McDonald'sMcDonald’s is reportedly set to roll out a new marketing campaign to combat a new attack on the fast food giant, which comes in the form of a new film and a book.
Posted: 05 April 2006 | 11:14

News in brief

Tragus Holdings; Win an iPod with Opodo; René Lasserre; Rayner at Chef Conference;
Posted: 31 March 2006 | 12:23

Our CSR strategy has helped the bottom line

I agree with your recent article about hotels missing out on the benefits of CSR, which illustrated the importance corporate social responsibility has within our industry. CSR is at the forefront of both media and Government agendas, so it is vital that we are aware of its advantages.
Posted: 30 March 2006 | 00:00

What can we do to improve our wine offer and increase sales?

We run a 40-cover neighbourhood restaurant and have noticed our wine sales have fallen in recent weeks. What can we do to improve our wine offer and increase sales?
Posted: 30 March 2006 | 00:00

Hotel groups missing out on benefits of CSR

Hotel companies are making strides in developing more corporate social responsibility initiatives, but the sector still lags behind other industries, new research reveals.
Posted: 23 March 2006 | 12:41

Catey Marketing Awards entry deadline near

The deadline for entry into this year’s Best Marketing Campaign - independent and group – is fast approaching.
Posted: 16 March 2006 | 15:06

How can I make new customers regular customers?

What can I do to make sure new customers become regular customers?
Posted: 09 March 2006 | 00:00

Only the fittest brands will survive, says Rezidor hotels boss

IHIF logoHotel operating company Rezidor SAS Hospitality expects new brand developments to provide a positive future for the hotel sector.
Posted: 08 March 2006 | 11:26

O’Neill’s in St Patrick’s push

Pub brand O’Neill’s is rolling out a marketing campaign themed around St Patrick’s Day which includes a tie up with Virgin Radio.
Posted: 08 March 2006 | 10:47

CSR: hotel groups must reap what they sow

Corporate social responsibility policies shouldn't be an excuse for international groups to pay lip service to populist environmental ideals. Rosalind Mullen reports
Posted: 16 February 2006 | 00:00

QHotels appoints first director of marketing

Premiere hotel group QHotels has appointed Fiona Morris as its first director of marketing.
Posted: 13 February 2006 | 11:33

Valentine's Day rings the changes... and the tills

Valentine's Day is still popular with romantic couples, but restaurants and hotels increasingly see it as a chance to nurture long-term relationships. Andy Williamson reports
Posted: 10 February 2006 | 00:00

How can I improve lunch sales?

We're busy for dinner most nights of the week, but lunch covers are always low. How can I improve lunch sales?
Posted: 10 February 2006 | 00:00

Spare us the heart-shaped nightmare

Valentine's Day looks decidedly unromantic from the other side of the pass, says chef and writer Bill Knott
Posted: 10 February 2006 | 00:00

Danger from e-mail blasts

Almost the entire hotel industry needs to learn two key things about e-mail blasts.
Posted: 09 February 2006 | 00:00

Invest more to make more

Bob CottonMore investment in marketing and quality standards are needed to tackle Britain’s £18b tourism deficit, argues Bob Cotton, chief executive of the British Hospitality Association.
Posted: 26 January 2006 | 18:58

Environmentally friendly hotels awarded

Considerate and environmentally friendly hoteliers were recognised during the Master Innholders General Manager’s Conference at the Jumeirah Carlton Tower hotel in London yesterday.
Posted: 18 January 2006 | 14:45

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10th February 2012