Marketing
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Mutton Renaissence and Defra release guide to meet demandMutton Renaissance and the Department of the Environment, Food and Rural Affairs (Defra) have released a new booklet hoping to satisfy those hungry to find out more about supplying mutton. Unleashing the power of the web
Choice Hotels to be more 'aggressive' in the market
Cube & Star: New Cube route for Turner
Fast food giant McDonald’s plans new marketing campaign to counter criticism
News in briefTragus Holdings; Win an iPod with Opodo; René Lasserre; Rayner at Chef Conference; What can we do to improve our wine offer and increase sales?We run a 40-cover neighbourhood restaurant and have noticed our wine sales have fallen in recent weeks. What can we do to improve our wine offer and increase sales? Catey Marketing Awards entry deadline nearThe deadline for entry into this year’s Best Marketing Campaign - independent and group – is fast approaching. How can I make new customers regular customers?What can I do to make sure new customers become regular customers? Only the fittest brands will survive, says Rezidor hotels boss
O’Neill’s in St Patrick’s pushPub brand O’Neill’s is rolling out a marketing campaign themed around St Patrick’s Day which includes a tie up with Virgin Radio. QHotels appoints first director of marketingPremiere hotel group QHotels has appointed Fiona Morris as its first director of marketing. Valentine's Day rings the changes... and the tills
How can I improve lunch sales?We're busy for dinner most nights of the week, but lunch covers are always low. How can I improve lunch sales? Spare us the heart-shaped nightmareValentine's Day looks decidedly unromantic from the other side of the pass, says chef and writer Bill Knott Danger from e-mail blastsAlmost the entire hotel industry needs to learn two key things about e-mail blasts. Invest more to make more
English tourism to enjoy ad boostEnjoy England is to launch a £1 million branding campaign that paints the country in exotic colours. Beware of the blog
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