Marketing

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Club Hotel & Spa: There's no competition

Club Hotel & Spa signDon't talk to Jersey hotelier Lawrence Huggler about rising utility bills on the mainland. You should see what he has to pay by comparison for water, gas, and even the island's famous milk. Dan Bignold provided a sympathetic ear
Posted: 13 April 2006 | 00:00

Mutton Renaissence and Defra release guide to meet demand

Mutton Renaissance and the Department of the Environment, Food and Rural Affairs (Defra) have released a new booklet hoping to satisfy those hungry to find out more about supplying mutton.
Posted: 12 April 2006 | 16:29

Unleashing the power of the web

Sarah LelicRestaurateurs are too often guilty of ignoring the internet, writes Sarah Lelic, Editor, mad.co.uk.
Posted: 11 April 2006 | 16:35

Choice Hotels to be more 'aggressive' in the market

Sleep Inn logoCHE Hotel Group says it is now ready to transform itself from a “defensive survivor” into a “more aggressive” force in the market.
Posted: 11 April 2006 | 15:59

Cube & Star: New Cube route for Turner

Arnaud Stevens, chefIt's a change of focus at the Cube & Star as owner Mark Turner decides that the restaurant isn't paying its way and opts for a simpler menu. Diane Lane reports
Posted: 06 April 2006 | 00:00

Fast food giant McDonald’s plans new marketing campaign to counter criticism

McDonald'sMcDonald’s is reportedly set to roll out a new marketing campaign to combat a new attack on the fast food giant, which comes in the form of a new film and a book.
Posted: 05 April 2006 | 11:14

News in brief

Tragus Holdings; Win an iPod with Opodo; René Lasserre; Rayner at Chef Conference;
Posted: 31 March 2006 | 12:23

What can we do to improve our wine offer and increase sales?

We run a 40-cover neighbourhood restaurant and have noticed our wine sales have fallen in recent weeks. What can we do to improve our wine offer and increase sales?
Posted: 30 March 2006 | 00:00

Catey Marketing Awards entry deadline near

The deadline for entry into this year’s Best Marketing Campaign - independent and group – is fast approaching.
Posted: 16 March 2006 | 15:06

How can I make new customers regular customers?

What can I do to make sure new customers become regular customers?
Posted: 09 March 2006 | 00:00

Only the fittest brands will survive, says Rezidor hotels boss

IHIF logoHotel operating company Rezidor SAS Hospitality expects new brand developments to provide a positive future for the hotel sector.
Posted: 08 March 2006 | 11:26

O’Neill’s in St Patrick’s push

Pub brand O’Neill’s is rolling out a marketing campaign themed around St Patrick’s Day which includes a tie up with Virgin Radio.
Posted: 08 March 2006 | 10:47

QHotels appoints first director of marketing

Premiere hotel group QHotels has appointed Fiona Morris as its first director of marketing.
Posted: 13 February 2006 | 11:33

Valentine's Day rings the changes... and the tills

Valentine's Day is still popular with romantic couples, but restaurants and hotels increasingly see it as a chance to nurture long-term relationships. Andy Williamson reports
Posted: 10 February 2006 | 00:00

How can I improve lunch sales?

We're busy for dinner most nights of the week, but lunch covers are always low. How can I improve lunch sales?
Posted: 10 February 2006 | 00:00

Spare us the heart-shaped nightmare

Valentine's Day looks decidedly unromantic from the other side of the pass, says chef and writer Bill Knott
Posted: 10 February 2006 | 00:00

Danger from e-mail blasts

Almost the entire hotel industry needs to learn two key things about e-mail blasts.
Posted: 09 February 2006 | 00:00

Invest more to make more

Bob CottonMore investment in marketing and quality standards are needed to tackle Britain’s £18b tourism deficit, argues Bob Cotton, chief executive of the British Hospitality Association.
Posted: 26 January 2006 | 18:58

English tourism to enjoy ad boost

Enjoy England is to launch a £1 million branding campaign that paints the country in exotic colours.
Posted: 11 January 2006 | 10:11

Beware of the blog

Photograph of Sarah LelicThe rise of blogging spells bad news for hard-won reputations in the hospitality trade, writes Sarah Lelic, Editor, mad.co.uk.
Posted: 10 January 2006 | 15:37

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30th August 2008