Marketing

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UK tourism deficit rises to £20b-plus in 2008

The UK attracted fewer foreign visitors in 2008The UK's tourism deficit rose to more than £20b in 2008, as the number of foreign tourists visiting the country fell sharply in the last quarter, official figures revealed today.
Posted: 12 February 2009 | 15:49

Radisson SAS changed to Radisson Blu in €3m rebrand

Kurt Ritter, president of RezidorRezidor’s Radisson SAS hotel brand has been renamed Radisson Blu in a €3m (£2.6m) marketing exercise, after its partnership with SAS International Hotels came to an end
Posted: 10 February 2009 | 12:34

Follett defends Government's support for tourism

Tourism minister Barbara FollettTourism minister Barbara Follett has criticised the hospitality industry for being "fixated" with VisitBritain funding, and insisted that the Government contributes far more to tourism.
Posted: 04 February 2009 | 12:53

No extra funding to market Olympic Games

London Olympics 2012The Government’s decision not to allocate additional funding to promote the 2012 Olympic Games has been labelled as “short-sighted and damaging”.
Posted: 28 January 2009 | 13:22

Friday Wrap: A round-up of the week's hospitality news

Chris DruceAlthough the Holiday Inn Kensington has banned festive Slade hit Merry Christmas Everyone, here at Caterer Group we’re festering quite nicely, oh yes.
Posted: 12 December 2008 | 14:11

Venetian hotels launch flood-linked incentives

VeniceHotels in Venice are offering “high-water packages” including discounts and free waders in response to the flooding that has led to a severe drop in bookings.
Posted: 11 December 2008 | 11:58

Special deals will help restaurants attract trade

Specials deals will help restaurants attract more customersRestaurant and pub operators were today urged to offer special deals to customers during quiet periods in the run up to Christmas.
Posted: 03 December 2008 | 11:00

TripAdvisor to let firms publish its consumer reviews

TripAdvisor logoTripAdvisor has launched a free service allowing hoteliers and restaurateurs to publish user-generated comments from the peer-to-peer review website on their own websites.
Posted: 21 November 2008 | 07:00

Is your marketing too sexy?

When creating promotional literature for your restaurant, pub, bar or hotel, you should be careful not to mislead the public. The Portman Group, which represents the drinks industry, has established a Code of Practice on the promotion of alcoholic drinks and it is well worth knowing what this covers
Posted: 16 October 2008 | 00:00

Holiday Inn Express guide to Hull accent upsets locals

Holiday Inn Express, HullThe Holiday Inn Express in Hull, Yorkshire has risked the ire of locals by including an English-to-Hull translation document to its welcome pack to help visitors understand the local tongue.
Posted: 10 October 2008 | 07:30

Barceló signs partnership with Tesco

Barceló logoBarceló Hotels and Resorts UK has become a Tesco Clubcard partner in a bid to generate £1.5 million in new sales.
Posted: 29 August 2008 | 14:32

London Olympics video withdrawn over Hindley image

Myra HindleyVisit London has been forced to withdraw a promotional video shown during the Olympics handover after complaints about its depiction of Moors murderer Myra Hindley.
Posted: 26 August 2008 | 15:06

Reduced funding forces Visit London to cut jobs

Kurt Janson: The Government's 2012 Olympics tourism strategy has once again been called into question after it emerged that Visit London is being forced to make redundancies because of a real-terms cut in its budget.
Posted: 21 August 2008 | 07:00

Hotels wooed for new online spa booking service

Spa 1877, SheffieldHotels with spas are being encouraged to join a new online booking service backed by the former worldwide president of Four Seasons and the co-founder of Lastminute.com.
Posted: 20 August 2008 | 14:40

Visit London unveils global ad campaign ahead of Olympics handover

See the World, Visit London campaignVisit London has unveiled its first ever global advertising campaign ahead of the official Olympics handover between Beijing and London on 24 August.
Posted: 20 August 2008 | 13:06

Caterers and restaurants back jobs TV campaign

ChefsMcDonald’s and Compass Group are among the major hospitality employers to have thrown their weight behind an advertising campaign designed to improve the reputation of jobs in the industry.
Posted: 18 August 2008 | 07:00

Hotel industry returns to owner-operator model

The hotel industry has come full circle, with the owner-operator model now returning to prominence, experts said last week.
Posted: 18 June 2008 | 07:00

Win £1,000 with our marketing survey

Caterer Group logoCaterersearch readers are being offered the chance to win £1,000 simply by completing a short survey on their marketing communication and procurement strategies
Posted: 16 June 2008 | 12:00

Experts urge hoteliers to embrace online review and social media to drive sales

laptopIndustry experts have urged hoteliers to embrace online reviews and the use of social media to increase their business.
Posted: 20 May 2008 | 12:54

Hospitality must not ignore the pink pound

Hospitality operators have been urged not to ignore the lucrative pink pound, especially as the credit crunch bites.
Posted: 16 May 2008 | 16:25

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10th February 2012