Internet
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Hoteliers in Liverpool are backing an initiative for all hotels in the city to offer free Wi-Fi for guests in bedrooms. The scheme, led by the Liverpool Hoteliers' Association, aims to make the city more attractive to associations, conferences and residential events. It is targeting all hotels within the city.
Posted: 27 January 2012 | 09:48
Lancashire-based World Travel Holdings (UK); has launched a new online luxury hotel directory called CrispWhiteSheets.com. The website has been created to find unique accommodation experiences across the UK for the luxury hotel market and includes a range of exclusive offers
Posted: 25 November 2011 | 11:09
This year’s Caterer and Hotelkeeper Web Awards, which recognise the best websites across the hospitality industry, are now open for entries.
Posted: 15 August 2011 | 13:51
Hospitality businesses live or die by their reputation. That's why user review sites such as TripAdvisor manage to polarise industry opinion so thoroughly. From the enormous amount of comment we receive it is clear that few occupy the middle ground.
Posted: 12 August 2011 | 16:17
There is no denying the increasing importance of internet marketing for restaurants and hotels. The digital marketing mix is becoming more sophisticated and the tools available to engage, attract and convert customers are constantly changing and improving.
Posted: 15 July 2011 | 11:39
With social media an ever-present in modern life, what can employers do when a member of staff goes too far online? Legal expert James Hall explains
Posted: 08 July 2011 | 17:04
Online traffic lost to competitors and unnecessary commission payments costs hotels £1.3b a year worldwide, according to a report from MarkMonitor. The Brandjacking Index reveals that more than 580 million visits from travllers are siphoned away from online booking sites of major hotel brands.
Posted: 24 May 2011 | 15:34
Operators can collect data through a number of ways, but there is an increase in the number of customers complaining to the regulator about how that data is being used. Legal expert Alison Deighton explains
Posted: 06 May 2011 | 13:03
An Expedia-owned discount hotel booking site will launch in the UK next month. Hotwire.com currently operates in the USA and Canada, where it sells an inventory of 25,000 hotels with up to 50% off standard rates, according to www.ttglive.com.
Posted: 28 April 2011 | 16:43
For most hoteliers, dealing with the big online travel agencies (OTAs) is a bit like adopting a lion cub - small, cuddly and harmless in the beginning but an uncontrollable monster after a couple of years.
Posted: 11 March 2011 | 14:11
A recent survey shows that only 58% of hotels and B&Bs have wireless internet access, despite the fact that free Wi-Fi is the number one requirement for guests. Daniel Thomas reports.
Posted: 28 January 2011 | 16:36
You can barely turn around these days without someone shouting about social media and the uses of Facebook, Twitter, YouTube, Flickr and all manner of similar new websites to reach customers.
Posted: 13 December 2010 | 11:23
Topics covered in our weekly Infozone briefing include: private sector fears strikes; online job applications hit high; and pay and recruitment freezes fall.
Posted: 21 October 2010 | 14:55
E-mail marketing costs nothing and can reap rewards, but you have to put in the groundwork in order to make it succeed. Paul Clapham runs through the do's and don'ts.
Posted: 14 October 2010 | 14:34
Blogging makes business sense for a hotel, providing you are fully committed to the project. But although a good blog must be personal and engaging, it should also be based on a business plan supported by hard data. Rajul Chande explains.
Posted: 07 October 2010 | 15:07
Technology allows hoteliers to promote rooms for sale on many different platforms simultaneously, but we should be striving for rate parity, says Peter Hancock, chief executive of Pride of Britain Hotels.
Posted: 24 September 2010 | 12:44
There's no point having a website if no one visits. Paul Clapham explains how you can help to drive traffic to your site.
Posted: 16 September 2010 | 15:37
With a recent poll showing that 58% of people were likely to avoid a restaurant with a bad review on the internet, it's time for restaurateurs to take notice, says David Norris, chief operating officer of Livebookings.
Posted: 16 September 2010 | 12:09
The emergence of user-generated review sites has transformed the way we choose the products we buy and the hotels, restaurants and bars we visit. Their...
Posted: 09 September 2010 | 12:03
The hospitality industry is lagging behind when it comes to using the latest multimedia promotion tools. Daniel Thomas looks at how to use technology to get your message across.
Posted: 02 August 2010 | 17:36
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