Gordon Ramsay turning up to slam you on Kitchen Nightmares is not the reason chefs have sleepless nights, its the damn competition and turning a decent profit.
A survey by Unilever's Knorr, conducted last month, asked chefs what puts them under pressure most at work.
Surprisingly it’s not AA Gill sitting out front, pen poised, although the apparent relentless march in global food prices is likely to cause a few grey hairs in coming months.
The Chef Pressure Survey of 120 chefs found that the two biggest causes of stress are competiting (78%) and profit (82%) – that need to stay a step ahead is causing sleepless nights.
Perhaps surprisingly, around half of chefs (52%) don’t think marketing is important either. However, I can’t help thinking that bums on seats equals turnover, which is a basic requirement of profit, so someone somewhere is missing a trick.
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