Flora signs Atherton to London Marathon

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Jason AthertonTo mark the end of its reign as main sponsor of the London Marathon, Flora has awarded Jason Atherton, executive chef at Maze restaurant, a place to help him raise money for the charity Hospitality Action.

To drum up support for the event, Flora is giving away 14 £1,000 prizes for caterers who purchase one case of Flora original portions or 2kg Flora spread - representing every year they have sponsored the Flora London Marathon.

Atherton said he'd been getting some useful training advice from Gordon Ramsay, who has previously completed the 26.2 mile feat:

 

"While I have always enjoyed keeping fit, the Flora London marathon is a new challenge for me which I will take on with relish," he said. "I am preparing for it by training up to five times a week and Gordon has been giving me some good advice to pace myself at 16-21 miles, as that's where most people hit the wall."

He added: "I am passionate about the fantastic work that Hospitality Action does and the lifeline that it offers to those within the industry. I feel proud to run the Flora London Marathon, knowing that the funds will allow the great work to continue."

To sponsor Atherton visit www.justgiving.com/jasonatherton

To take part in the promotion visit: www.winwithflora.co.uk

 


 

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This page contains a single entry by Emma White published on February 20, 2009 9:49 AM.

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