Hospitality scores on non-financial rewards to retain staff, says Malmaison
Hospitality employers are well placed to retain staff despite the lack of money for salary increases because they can offer attractive non-financial benefits, according to the HR chief at Malmaison and Hotel du Vin.
A new Chartered Institute of Personnel and Development report, produced in conjunction with HR consultancy Mercer, concludes that while financial rewards are important, non-financial benefits can also be key to improving the employer brand.
The report is based on a survey of 44 organisations, a panel discussion, and nine organisation case studies, including Malmaison and Hotel du Vin.
Sean Wheeler, group director of people development at the hotel group, said the recession has seen the company focusing on non-financial rewards, such as shopping discounts, foot treatment, childcare vouchers and staff discount rates at its hotels.
"We have had no pay rises for two years so have been actively looking at the ‘low-cost, no-cost' benefits," he said. "We are lucky that we have a good product, so we can use it as an incentive."
"It is a great way to engage everyone to make a difference," he said. "We have created a monthly tracker so people can see what they are in line to receive at the end of the year."
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By Daniel Thomas
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